Market question: What is the market share of Da Vinci Resolve? I must …

Market question: What is the market share of Da Vinci Resolve? I must say, I really like the minimal amount of work Ive done in Resolve so far and for my work (web content, corporate / nonprofit work), Im considering investing more time in learning Resolve. But for cross-market purposes, I dont see the growth, certainly not with respect to Premiere and FCP. Id love to hear input from everyone as to what they see and project for Resolve beyond its color correction capabilities.

Shane Ross: Its not really used a lot as an EDITING app. Its main use is color correction/final delivery and making dailies. Thats where its market share lies

Michael Pelosi: Yes. Thats what Im seeing. As a pure business perspective, Im always curious if they are able to make a dent in the market as they shift away from being only a color correction tool. Black Magic Design is, as far as Im concerned, an awesome company that makes great products. But that doesnt mean much with eroding market share in tight markets.

Shane Ross: Since they upped the ante with DR14 and added more editng and audio tools, well see what people do.

Charles Pearce: Shane Ross Our shop is paying attention to the editing suite. But 14 feels like a down payment more than a complete thought.I think it will be a really big deal after we go a few more revisions, 14 brought us to the precipice of the next level but we arent quite there yet.

Shane Ross: Well, they are adding editing features as an after thought..to chase that market. I only use it as an online/grading app, and love the editing tools so I can make last minute changes that always seem to happen. I cant see using it as my main NLE any time soon.

Rod Chesnut: Do you see Avid as out of the market? Out of clients use? I thought learning AVID editing would be my future.

Jonathan Wing: They still maintain the largest market share in major film/TV productions, by far.

Ron Crigler: I feel like if your a good color corrector, all of the editing softwares are more than applicable to do most jobs, if you know how to use them.

Shane Ross: Avid isnt out of anything. Its the dominant NLE for TV and feature films

John Douglas White: Totally.

Rod Chesnut: I have one of the last remaining Composers with a dongle. I have Avid 6.1 but I think I need 6.5 to be able to edit AVCHD clips?

Shane Ross: I think beyond that…7 or 7.1

Jason Archer: Are Avid still going…wow…I too learnt on Avid 20 years ago. I loved the system. But know one i know uses it now…but then again I dont get out as much these days.

Catherine Gionfriddo: Commercial world seems to be going entirely premiere. A few of the big post houses still run avid too but as a freelancer cutting generally at agencies and production cos, my work is now 100% premiere. In Ny at least.

Michael Pelosi: Thats an interesting perspective. And, from a coloring perspective, Lumetri seems to get better. At the very least, you can iterate a color vision…not mention that CC subscription is the cheapest and most comprehensive creative options on the market today.

Catherine Gionfriddo: For final color, most of my projects still get passed on to colorists, but yes, lumetri does keep getting better and better!

David Cybulski: I second this… commercials Ive edited in LA are cut in Premiere then finished by a colorist in Resolve.

Jonathan Wing: Definitely agree, the short form world is mostly dominated by Premiere these days.

Gleb YD: In NY? A few post houses still run Avid? What version of NY are you in? Virtually ALL of the post houses run Avid, some run Premiere in parallel.

Catherine Gionfriddo: Im in the version of NY where this has been my entire career of about 15 years. If your version is different thats fine. Was just offering my personal experience.

Shannon Zawartka: In London, a lot of the low-budget studios and agencies seem to be in Premiere, and cite cost as the main motivation. I dont understand why they dont use Resolve. Better for colour and audio, and the edit will be fine for what theyre asking of it. Cant beat the price.One problem Resolve has is fairly high system and OS requirements, which presents problems for studios running on outdated hardware.

Jason Schmid: Avid is about 80% of the film TV market. Premiere has the other 19% and FCPX and other stuff are very fringe.

Craig Parkes: For dailies, coloring and finishing its market penetration is huge. Market share is inpossible to calculate given so much use is the free version so outside the actual market.The paid up version of Resolve I imagine will have grown the market for colorists but somewhat retained the same market share for existing colorists – those facilities who owned baselight previously would have kept Baselight and used it as their primary coloring suite, Resolve just gets added in on other suites as needed.The market share that will have grown as well as the marker is for Blackmagic Video output cards and dongles. Where once they were the low cost low feature competitors to AJA now they are often the only real choice seeing as getting a free version of Resolve with them is a steal, and even the paid version of Resolve is cheap.The editing functions in Resolve are still more targetted at finishing than offline editorial. But for short form editorial I think overtime theyll pickup a user base of editors. Itd be hard not to when the starting price point is free.

Kelly Hurd: Ive been doing projects for the last week on DaVinci 14 beta. It has editing capabilities for sure. I come from an strong Avid background and have also worked on Premiere and FCP7, when it was going strong. I think DaVinci will get a foot hold. You can edit in it, no prob. No round tripping. Its in its beginning stages. I think it will lead the way soon and its free for the beta.

Sean Lander: I think it’s really only this version that people are beginning to take seriously as an NLE so you could be riding the crest of the wave! For me I see it as the perfect tool to compliment FCPX.

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